Private Cold Plunge &
Infrared Sauna Studios

Not a spa or a gym,
BEIT SISU is a dedicated space for you to reset, refocus and restart.

Our private suites contain cold plunges, infrared saunas & red light therapy towers. You can book them for a solo session or with a partner for 30min or up to 60min. Our best-in-class equipment and offering is designed to leave you feeling balanced and alive. Our customers range from experienced cold plungers to first timers looking to try something new. No matter what experience level you’re at, we’ll help you with some pointers and information to guide you through your contrast therapy sessions.

The Science Behind
BEIT SISU

Benefits of Cold Plunges

  • Cold plunges are great for your brain. They reduce anxiety, improve mood, boost energy levels and immunity, and increase longevity. Studies show just a few minutes in cold water can spike dopamine by 250%, giving you a natural high.

    Cold exposure also increases norepinephrine, enhancing focus, attention, vigilance, and mood. This can lead to feelings of calm, happiness, and well-being, helping to mitigate depression and anxiety symptoms.

  • Cold plunges and ice baths offer a unique fat-burning solution beyond the gym. Cold exposure activates brown fat, a special type that burns calories to generate heat, potentially helping you shed fat faster. Studies show that cold water immersion significantly boosts metabolic rate, with regular winter swimmers burning up to 1,000 kcal/24 hr more than their counterparts, even at rest in warm environments.

  • A 2023 study published in Biology revealed that a five-minute cold plunge left participants feeling more active, alert, attentive, proud, and inspired, while reducing feelings of distress and nervousness.

    Cold stimulation also activates the vagus nerve, which regulates the nervous system during stress, suggesting ice baths and cold plunges could offer similar benefits.

  • Cold plunging can enhance sleep due to releasing melatonin and by aligning your circadian rhythm. Factors like sunlight and the sympathetic nervous system calibrate this daily rhythm. Morning cold plunges wake your body, activate the sympathetic nervous system, and synchronize your circadian rhythm's "start" phase.

  • Regular cold water exposure reduces inflammation and improves blood flow. Your blood vessels contract in the cold, then gradually dilate, enhancing circulation and lymphatic function. This process, known as the 'dive effect,' puts your body into survival mode to maintain core temperature. According to Wim Hof, this boosts cardiovascular circulation, benefiting the heart, supporting mental health, and providing a high energy level.

  • Cold plunging helps your body to recover faster. Especially for athletes, cold water immersion is a relief to sore and burning muscles.

  • Cold water plunging boosts your immune system by stimulating leukocytes (white blood cells) that fight off infections. It also activates the lymphatic system, contracting it and pushing fluid through lymph nodes for a natural immune boost.

Benefits of Infrared Saunas

  • Spending 30 minutes in an infrared sauna encourages mindfulness, which can greatly benefit anxiety and depression. The National Library of Medicine highlights that sauna bathing releases endorphins and other peptides, reduces stress, promotes relaxation, and provides a mental break from your busy life.

    Infrared saunas support mental health by regulating stress hormones like cortisol, encouraging better sleep, and fostering a balanced mental state.

  • Studies have shown you can burn up to 800 calories in 40 minutes. As your body attempts to cool itself down, it also increases your heart and metabolic rate making you burn more calories.

  • An infrared sauna session can decrease the production of cortisol, the main hormone for stress in the body.

  • A study by the National Library of Medicine stated that infrared sauna therapy can help with the side effects of chronic fatigue syndrome and help regulate hormones in our body that assist with better quality sleep.

    Infrared saunas help your body with thermoregulation and facilitate what’s known as a parasympathetic state, where the body can more effectively digest and, more importantly, rest.

    As your body cools off after a session in an infrared sauna, it sends signals - in the form of more melatonin- to your brain that it is ready to sleep, which helps send you off to your dreams even faster.

    Infrared saunas provide one of the best sources of quality relaxation, and how this can help improve both the quality of your sleep and your ability to fall asleep quickly.

  • Sweating is your body's natural detox method. Infrared rays heat your body, raising your core temperature and triggering deep cellular detoxification.

    The BUS study shows that heavy metals and toxins are more effectively excreted in sweat than in blood or urine. Regular infrared sauna sessions can help you detox heavy metals like nickel, lead, aluminum, cobalt, arsenic, and chromium more efficiently than other methods.

  • Infrared saunas reduces fine lines and wrinkles, while sweating boosts blood circulation and improves skin elasticity, tone, texture, and firmness. It also unclogs pores and reduces blemishes.

    A weekly infrared sauna session leaves you glowing, and the more you sweat, the better you'll feel.Item description

  • Using an infrared sauna raises your core temperature, creating an environment where bacteria and viruses can't survive. This heat boost helps your body fight off infections, giving your immune system an extra edge.

  • Infrared saunas boost circulation, directing healing blood flow to areas that need it most.

  • Infrared saunas speed up recovery by enhancing blood flow to muscles, reducing inflammation. The heat also relaxes muscles, further aiding in your recovery process.

Benefits of Red Light Therapy

  • Red light therapy releases endorphins, the body's natural "feel-good" chemicals, lifting your mood and easing depressive feelings. It also reduces cortisol levels and calms the body's stress response by regulating the autonomic nervous system, offering stress and anxiety relief.

  • Improve fine lines & wrinkles, reduce acne & breakouts, treat psoriasis, improve scarring, aid wound healing, promote hair growth

  • Red light therapy eases muscle soreness and injury pain. Its painkilling properties reduce pain and discomfort from exercise-induced muscle soreness or injuries, aiding in quicker recovery.

Ready to Take the Plunge?

Book a private contrast therapy suite now.

Plunge Like a Pro

Purchase a monthly membership and contact us to lock in your weekly appointments.

Silver Membership

4 X Contrast Therapy Sessions
Per Month

  • Includes guest passes to bring a friend

  • Includes extra towels

  • Contact us to schedule your sessions

    *Weekday access only

AED 599

Gold Membership

8 X Contrast Therapy Sessions
Per Month

  • Includes guest passes to bring a friend

  • Includes extra towels

  • Contact us to schedule your sessions

    *Weekday access only

AED 1,149

Black Membership

Unlimited Contrast Therapy Sessions Per Month

  • Includes guest passes to bring a friend

  • Includes extra towels

  • Contact us to schedule your sessions

    *Weekday & weekend access

AED 1,899

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Join the Club
Sign up to our mailing list and enjoy the below benefits:

  • Birthday session w/ free 60min contrast therapy session

  • Access to members-only events

  • Free use of extra towels & much more

Contact Us

Phone:
+971585963805

E-mail:
hello@beitsisu.com

Address:
Arjaan by Rotana Hotel,
Dubai Media City, UAE

Address:
Arjaan by Rotana Hotel,
Dubai Media City, UAE

Opening Times:
Open 7 Days a Week,
6AM – 7PM

Parking:
Free valet at the main hotel lobby entrance

“The content of your character is your choice. Day by day, what you choose, what you think and what you do is who you become.”

— Heraclitus